School for disquiet parents // Book series design
School for disquiet parents is a series of Parenting - Psychology books, that resulted from the writer’s taped evening sessions with a group of parents. Together with the parents, the analyst engages in a delightful and informative discussion investigating the various aspects of children’s personal lives. The objective was to develop a visual identity that would appeal to young parents and mental health professionals. For this, we decided to pursue a light and clear approach that would convey alertness, call for exploration and wit. The design approach was centered on creating a framework that would achieve visual consistency throughout the series but nonetheless maintain the interest for each title. The idea for the illustrations was inspired by the psychotherapeutic process itself –where one is exploring what lies in the shadow. In the same tone, two children – or two disquiet parents – are about to explore their shadow, which in each cover depicts the subject of the book.